Category Archives: Studies

Car owner satisfaction – Volkswagen missed chance of loyal customers

In the study from “Consumer Reports” Volkswagen fell in the rankings of customer satisfaction from place 16th to 24th. The whole ranking can be found here: Ranking car owner satisfaction Car Brands Ranked by Owner Satisfaction – Consumer Reports With “Dieselgate” Volkswagen has the unique chance to win very loyal customers. It is scientifically proven […]

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Shared Economy – Study which shows the influence of airbnb on hotels

Shared Economy is getting really popular. Companies like airbnb, Uber, Lyft or Taskrabbit sometimes change a whole branch. Airbnb had about 30 million guests since their establishing in 2008. They are offering more than 800.000 accommodations and that is more than the Hilton group with about 680.000 rooms (August 2014). The study from the Boston […]

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