Privacy Policy

For us, protection of our users and our customers’ personal data is a key concern. All personal data collected from users are used for market research and opinion polling, and also contribute to improving products and services of various companies and clients.

1. Basic Principles in Processing User Personal Data

Vecara GmbH [Königsallee 43, D-71638 Ludwigsburg, Germany, Phone: 07141-2395323, Fax: 07141-4872323, Email:] operate the web site and Tell’em box app and collect, process and use personal data in compliance with the data protection regulations of the Federal Republic of Germany, in particular the Federal Data Protection Act (Bundesdatenschutzgesetz – BDSG) and the Broadcast Media Act (Telemediengesetz – TMG) as well as the Data Protection Guidelines of the European Union. Vecara acts as responsible party according to BDSG.

2. Personal Data

Personal data are deemed to include individual information on the personal or factual circumstances of a physical person. Among these are e.g. your name, date of birth, sex, postal address, phone number, email address, identification numbers and, in certain cases, your opinions or personal preferences.

3. Collecting and Processing Data

Within the framework of services provided, the operator of Tell’em box collects and processes personal user data, in detail: name, age, sex, range of income and email address. All these data are given on a voluntary basis only.

Furthermore, any user information is collected and stored which users provide within their messages.

When using our app, the device ID number of the user’s mobile device is collected and processed, as is his location information. Collecting and processing user location data are mandatory prerequisites to install the app. Users may block access to his location data after installation at any time by changing their mobile device’s settings. In this case users must input the address data of any company or client manually regarding whom they want to send in a message.

Within the services provided, operator collects the following personal data from its customers, i.e. companies and public institutions which utilize Tell’em box for improving their respective products and services: name of contact person, address, email address and phone number. Reporting these data is mandatory for all customers wanting to use Tell’em box services.

4. Contacting

If contact is established (e.g. through our contact form or by email), user information is saved in order to process the inquiry and to forward existing additional questions, if applicable.

5. Disclosure of Personal Data

Personal data are collected exclusively for purposes of market research and opinion polls. We transmit all user data in anonymized format to clients so as to ensure no personal references can be established anymore. This applies particularly to device IDs of user mobile end devices.

Only if user expressly accepts disclosure of their name and/or location data towards client will user information be connected with their name and/or location information.

You may revoke your consent to the disclosure of your name and/or location data for the above purpose at any time. For this, please access the menu „Widerruf“ on the Tell´em box website or send us a short text message (either via email, letter or fax) to or Vecara GmbH, Königsallee 43, D-71638 Ludwigsburg, Germany; Fax: +49-7141-4872323.

Any disclosure of personal data to third parties beyond the above scope, e.g. for advertising or marketing purposes, will not take place without prior explicit acceptance by user.

6. Cookie Use on the Web Site

We use cookies. Cookies are small data sets which are stored on the computer of any user who accesses certain web sites. Cookies enable the web server to retrieve user-specific information which serve to facilitate and render more comfortable user’s web site experience, or without which certain functions do not work at all.

You may set your browser to reject all cookies or to ask for your confirmation for any cookie. If you generally reject all cookies you may not be able to use certain functions of the web site. Check the Help function in the menu bar of your web browser to learn how to keep your browser from accepting new cookies, how your browser can alert you whenever you receive a new cookie, or how to switch off all cookies received.

7. Log Files of the Web Site

Whenever users access the web site their access data are stored on the server. Access data include: name of the web site accessed, file, date and time of access, amount of transferred data, announcement of successful download, browser type, user operating system, the web site visited previously, IP address and the respective provider. The web site uses these logs in anonymized form for statistical purposes, which means no assigning data to specific users or obtaining information on same are possible. We reserve the right, however, to check such log files later in case specific evidence indicates that an illegal use of the web site may have taken place.

8. „Google Analytics

This web site uses Google Analytics, a web analysis service by Google Inc. („Google“). Google Analytics uses so-called „Cookies“, which are text files stored on your computer that permit an analysis of your use of the web site. Any information on your use of the web site generated by this cookie is usually transmitted to a Google server in the US and stored there.

In case IP anonymizing is activated on this web site, however, your IP address will be abbreviated before being saved by Google within EU member states or within other member states of the EEA Treaty. Only in exceptional cases will Google transmit the entire IP address to one of their US servers to be abbreviated there. Google will then use this data on behalf of the web site operator to evaluate your use of the web site, to prepare web site activity reports, and to perform further services for the web site operator in connection with web site use and internet use. The IP address transmitted by your web browser within Google Analytics will not be linked to any other Google data. You may block storage of cookies by correspondingly setting up your browser program; we want to emphasize, however, that in this case you may not be able to use the full functionality of this web site.

Additionally, you may prevent collection of any data created by this cookie which refer to your web site use (incl. your IP address) as well as processing of this data by Google if you download and install the browser plug-in available at the following link ( Find additional information at and at

You may prevent future capturing of your data while accessing this website by clicking on the following link to activate an Opt-Out cookie: Einbindung der Funktion zur Aktivierung des Opt-Out-Cookies…

To ensure anonymous capturing of IP addresses, Google Analytics was enhanced with the code „gat._anonymizeIp();“ to determine that IP addresses may be processed in abbreviated form only, and thus to exclude any possibility of direct, individual identification.“

9. Newsletter

You are offered the option to sign in for our free newsletter. Signing in requires stating your email address. This newsletter appears in irregular intervals and informs reader on current offers by Vecara GmbH and Tell´em box, giving interesting tips on customer loyalty management, data analyses and exciting case studies. For distributing our newsletter we use the so-called Double Opt-In process, i.e. after submitting the registration form you will first receive our confirmation email message. We will use your email address for sending out the newsletter only after you have clicked on the link within our confirmation email.

Registering for our newsletter also constitutes submitting the following Declaration of Consent, which we print here for information purposes:

I consent to Vecara GmbH sending me advertisements by way of newsletters.

If you decide you do not want to receive any more of our newsletters in the future, you may revoke your consent to receiving newsletters and to the respective storage of your data at any time by using the newsletter link, by email message to one of our email addresses, or by a short fax or letter notice to Vecara GmbH, Königsallee 43, D-71638 Ludwigsburg, Fax: 07141-4872323.

10. Embedding SocialPlugins

By using the usual SocialPlugins by Facebook, Twitter etc., individual social networks are able to collect detailed information on user surfing behavior (so-called User Tracking): when accessing a web site with integrated plug-in, the user’s browser builds up a direct connection to the servers of the respective social network. This results in user data such as, above all, the IP address being transmitted to the network, so that the network receives information that this user has visited the web site concerned. If user is simultaneously logged into this social network, the latter is able to link the web site visit with the user’s account. Users who want to prevent this need to log out from their social networks before visiting web sites using integrated SocialPlugins.

But even in cases where the user is not a member of a particular network, data transmission to the network takes place if the usual SocialPlugins are integrated in the web site. With web sites integrating an active SocialPlugin, every user accessing the web site will receive a cookie. This cookie is automatically sent along with every new connection to any server of the network, which permits the network, in principle, to gather all web sites the user has visited and to generate a particular profile from this data. It cannot be excluded, therefore, that such data stored at the respective network are matched to an individual, if this individual later on signs into this particular social network.

Since numerous networks have their company seat outside of Europe, e.g. in the US user’s data will be transmitted to social networks in third countries such as the USA, in the cases described above.

Further details on the purpose and extent of data collection, on processing and utilization by social networks, and on the respective user rights and options for protecting privacy over and beyond profile/account settings may be found in the privacy notice of the network concerned. The following sites are relevant as regards Tell’em box:


Social network Facebook is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. For information on privacy rules please see


Social network Twitter is operated by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA. For information on privacy rules please see


Social network LinkedIN is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. For information on privacy rules please see

We want to offer you the option to show your interests to your social network contacts – provided you agree to data transmission to the respective network. Consequently, to protect your data we use, as a standard, the c’t project Shariff developed by magazine publisher Heise. With Shariff you may use Tell’em box without exposing your entire surfing behavior to social networks.

The Shariff button blocks connections to social networks unless you yourself become active and click the button. Only then will your user data be transmitted to the respective US-based network or to other third countries and, as the case may be, may be stored there as described above. Unless you click the button, social networks will not be able to collect your data. For further information on c’t project Shariff please click here

11. Right of Information

You are entitled, at any time, to receive information on all data stored concerning yourself, on their origin and the purpose of processing such data. Please inquire at Vecara GmbH, Vecara GmbH, Königsallee 43, D-71638 Ludwigsburg; Fax: 07141-4872323; email: Users also have the right to have any incorrect data corrected and to restrict access to, or even delete, their own data.

12. Right of Withdrawal

You have the right to withdraw your consent to the processing and use of your data with future effect. For this please access the menu „Widerruf“ on the Tell´em box website or send us a short text message (either via email, letter or fax) – including your email address and the product or service concerning which you have written a message – to or Vecara GmbH, Königsallee 43, D-71638 Ludwigsburg, Germany; Fax: +49-7141-4872323. Unless there is a justified exception due to abuse or because of any statutory storage requirements, we shall then delete all your data immediately and completely.

13. Correction, Blocking, Deletion

You have the right to demand correction, blocking or deletion of your personal data at any time. For this please send us a short text message (either via email, letter or fax) – including your email address and the product or service concerning which you have written a message – to or Vecara GmbH, Königsallee 43, D-71638 Ludwigsburg, Germany; Fax: +49-7141-4872323. Unless there is a justified exception due to abuse or because of any statutory storage requirements, we shall then correct, block or delete all your data immediately and completely, as applicable.

14. Change in Privacy Policy

Users will receive information on any changes in our Privacy Policy, either by email if you have provided us with our address or through our app. You can always print out or save our Privacy Policy.

Contact information:

We highly value your comments to our Privacy Policy. If you have any questions on these regulations or if you believe they are not being adhered to please do not hesitate to contact us through the following channels:

Vecara GmbH, Königsallee 43, D-71638 Ludwigsburg, Fax: +49-7141-4872323 or via email to

Responsible Party:
Vecara GmbH
Königsallee 43
D-71638 Ludwigsburg

Seat: Ludwigsburg
Registered at the Stuttgart Local Court Commercial Registry
Register no.: HRB 740067

CEO: Dr. Raphael Kromer
Phone: 07141-2395323
Fax: 07141-4872323